A horse-feed manufacturer is pledging to donate half a tonne of its feed to each of 400 rescue shelters across the United States.
The plan was announced by Purina Mills during the Rolex Kentucky Three-Day Event.
The donation of Purina Strategy feed, worth $US125,000, will be organised through the American Horse Council’s Unwanted Horse Coalition.
It will be used to support A Home for Every Horse, a program dedicated to finding homes for horses in need of adoption or fostering.
A portion of the proceeds from every bag sold through retailers will help fund the contribution.
A Home for Every Horse was initiated by Equine Network and gives rescue shelters an effective, online method to place horses with loving families interested in adoption or fostering.